Providing tools and support to families, citizens, and activists to counter our consumerist culture and to create new social norms about how to have a high quality of life and a reduced ecological footprint.

New Dream's Beyond Consumerism program provides tools to help families and individuals rein in consumerism in everyday life. You'll find resources like:

  • SoKind, which allows you to create "alternative" gift registries focused less on stuff and more on family, fun, and friends.
  • Our Simplify the Holidays campaign, with tips for creating less wasteful and more meaningful holiday celebrations.
  • Kids Unbranded, a guide for reducing commercialism in our children's lives, with tips for taking action at home and in schools.
  • Our Unbottle Water Campaign, with stories, media resources, and practical tips to help you eliminate bottled water in your community.

The High Cost of Materialism

Learn how America's culture of consumerism is undermining our well-being.

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Beyond Green Consumerism

What we buy matters. But what we do matters more.

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Tips for Parenting in a Commercial Culture

Practical tools to push back against the onslaught of commercialism.

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