Redefiningthe Dream

Inspiring, engaging, and challenging Americans to re-examine their cultural values on consumption and consumerism and initiating a new national conversation around what “the good life” and the “American dream” mean.

Redefine the Dream

New Dream's Redefining the Dream program seeks to re-imagine the American dream with a focus on more of what really matters: creating a meaningful life, contributing to community and society, valuing nature, and spending time with family and friends.

Explore our resource pages on: The American Dream, Rethinking Growth, A Plenitude Economy, and Starting the Conversation.

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What is the American Dream?

Has the growth in material abundance actually brought Americans happiness?

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A New Vision of Economic Growth

We envision an economy that focuses on sustaining communities, family life, and the natural world.

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