About the New American Dream
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“What was that name again?”

When you are “The Center for a New American Dream” you get used to double takes. The name certainly grabs people’s attention. But it usually requires an explanation. The best place to start is with our mission statement:

The Center for a New American Dream helps Americans consume responsibly to protect the environment, enhance quality of life, and promote social justice.

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Campaigns and Programs

Campaigns and ProgramsSee how we put our mission into action through our various initiatives and programs!

We work with individuals, institutions, communities and businesses to conserve natural resources, counter the commercialization of our culture and promote positive changes in the way goods are produced and consumed. Our online membership is 143,000 strong and growing.

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Endorsements

“Tipper and I love the Center for a New American Dream and applaud the work you’re doing.”

- Al Gore, former Vice President of the United States

“The Center for a New American Dream is a bold and gutsy group. Through a combination of public outreach and well-targeted advocacy, the Center is forging the way toward a more equitable and sustainable future.”

- Robert Reich, former U.S. Secretary of Labor

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New Dream Publications

New American Dream Wallet Buddy - “The most wonderful little thing arrived in my mail this week,almost as light as a feather but with major implications.” - Detroit Free Press columnist Susan Ager

Check out this and the rest of our snazzy publications.

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